{"id":153,"date":"2025-08-23T03:08:06","date_gmt":"2025-08-23T03:08:06","guid":{"rendered":"http:\/\/localhost:8080\/?page_id=153"},"modified":"2026-01-20T08:37:29","modified_gmt":"2026-01-20T08:37:29","slug":"home","status":"publish","type":"page","link":"https:\/\/ascnet.ie\/3wayswitch\/","title":{"rendered":"Home"},"content":{"rendered":"\n<div class=\"wp-block-group has-base-color has-text-color has-background has-link-color wp-elements-d4bd68f96c547b7fab187794067524b7 has-global-padding is-layout-constrained wp-container-core-group-is-layout-020f0a41 wp-block-group-is-layout-constrained\" style=\"background:linear-gradient(95deg,rgb(143,19,176) 2%,rgb(64,134,222) 53%,rgb(15,228,185) 100%);margin-top:0;margin-bottom:0;padding-top:0;padding-right:var(--wp--preset--spacing--80);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--80)\">\n<div class=\"wp-block-group alignwide is-content-justification-space-between is-nowrap is-layout-flex wp-container-core-group-is-layout-73df7ea3 wp-block-group-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-6c531013 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/ascnet.ie\/3wayswitch\/\"><img loading=\"lazy\" decoding=\"async\" width=\"197\" height=\"196\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/logo.png\" alt=\"\" class=\"wp-image-102\" style=\"width:50px\" srcset=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/logo.png 197w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/logo-150x150.png 150w\" sizes=\"auto, (max-width: 197px) 100vw, 197px\" \/><\/a><\/figure>\n\n\n<form role=\"search\" method=\"get\" action=\"https:\/\/ascnet.ie\/3wayswitch\/\" class=\"wp-block-search__button-outside wp-block-search__icon-button wp-block-search\"    ><label class=\"wp-block-search__label screen-reader-text\" for=\"wp-block-search__input-1\" >Search<\/label><div class=\"wp-block-search__inside-wrapper\"  style=\"width: 370px\"><input class=\"wp-block-search__input\" id=\"wp-block-search__input-1\" placeholder=\"\" value=\"\" type=\"search\" name=\"s\" required \/><button aria-label=\"Search\" class=\"wp-block-search__button has-icon wp-element-button\" type=\"submit\" ><svg class=\"search-icon\" viewBox=\"0 0 24 24\" width=\"24\" height=\"24\">\n\t\t\t\t\t<path d=\"M13 5c-3.3 0-6 2.7-6 6 0 1.4.5 2.7 1.3 3.7l-3.8 3.8 1.1 1.1 3.8-3.8c1 .8 2.3 1.3 3.7 1.3 3.3 0 6-2.7 6-6S16.3 5 13 5zm0 10.5c-2.5 0-4.5-2-4.5-4.5s2-4.5 4.5-4.5 4.5 2 4.5 4.5-2 4.5-4.5 4.5z\"><\/path>\n\t\t\t\t<\/svg><\/button><\/div><\/form><\/div>\n\n\n<nav class=\"is-responsive items-justified-right wp-block-navigation is-content-justification-right is-layout-flex wp-container-core-navigation-is-layout-fc306653 wp-block-navigation-is-layout-flex\" aria-label=\"Menu 2\" \n\t\t data-wp-interactive=\"core\/navigation\" data-wp-context='{\"overlayOpenedBy\":{\"click\":false,\"hover\":false,\"focus\":false},\"type\":\"overlay\",\"roleAttribute\":\"\",\"ariaLabel\":\"Menu\"}'><button aria-haspopup=\"dialog\" aria-label=\"Open menu\" class=\"wp-block-navigation__responsive-container-open\" \n\t\t\t\tdata-wp-on--click=\"actions.openMenuOnClick\"\n\t\t\t\tdata-wp-on--keydown=\"actions.handleMenuKeydown\"\n\t\t\t><svg width=\"24\" height=\"24\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M4 7.5h16v1.5H4z\"><\/path><path d=\"M4 15h16v1.5H4z\"><\/path><\/svg><\/button>\n\t\t\t\t<div class=\"wp-block-navigation__responsive-container  has-text-color has-contrast-color has-background has-base-background-color\"  id=\"modal-2\" \n\t\t\t\tdata-wp-class--has-modal-open=\"state.isMenuOpen\"\n\t\t\t\tdata-wp-class--is-menu-open=\"state.isMenuOpen\"\n\t\t\t\tdata-wp-watch=\"callbacks.initMenu\"\n\t\t\t\tdata-wp-on--keydown=\"actions.handleMenuKeydown\"\n\t\t\t\tdata-wp-on--focusout=\"actions.handleMenuFocusout\"\n\t\t\t\ttabindex=\"-1\"\n\t\t\t>\n\t\t\t\t\t<div class=\"wp-block-navigation__responsive-close\" tabindex=\"-1\">\n\t\t\t\t\t\t<div class=\"wp-block-navigation__responsive-dialog\" \n\t\t\t\tdata-wp-bind--aria-modal=\"state.ariaModal\"\n\t\t\t\tdata-wp-bind--aria-label=\"state.ariaLabel\"\n\t\t\t\tdata-wp-bind--role=\"state.roleAttribute\"\n\t\t\t>\n\t\t\t\t\t\t\t<button aria-label=\"Close menu\" class=\"wp-block-navigation__responsive-container-close\" \n\t\t\t\tdata-wp-on--click=\"actions.closeMenuOnClick\"\n\t\t\t><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"24\" height=\"24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"m13.06 12 6.47-6.47-1.06-1.06L12 10.94 5.53 4.47 4.47 5.53 10.94 12l-6.47 6.47 1.06 1.06L12 13.06l6.47 6.47 1.06-1.06L13.06 12Z\"><\/path><\/svg><\/button>\n\t\t\t\t\t\t\t<div class=\"wp-block-navigation__responsive-container-content\" \n\t\t\t\tdata-wp-watch=\"callbacks.focusFirstElement\"\n\t\t\t id=\"modal-2-content\">\n\t\t\t\t\t\t\t\t<ul class=\"wp-block-navigation__container is-responsive items-justified-right wp-block-navigation\"><li class=\" wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/ascnet.ie\/3wayswitch\/smes\/\"><span class=\"wp-block-navigation-item__label\">SMEs<\/span><\/a><\/li><li class=\" wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/ascnet.ie\/3wayswitch\/institution\/\"><span class=\"wp-block-navigation-item__label\">Institutions<\/span><\/a><\/li><li class=\" wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/ascnet.ie\/3wayswitch\/students\/\"><span class=\"wp-block-navigation-item__label\">Students<\/span><\/a><\/li><\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/nav><\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-a9f3809a wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--50);padding-right:0;padding-bottom:var(--wp--preset--spacing--50);padding-left:0\">\n<h2 class=\"wp-block-heading\">Empowering Global Entrepreneurship: The Knowledge Hub for SMEs, Institutions, and Students.<\/h2>\n\n\n\n<p><strong>Welcome to 3wayswitch<\/strong>, the vital dissemination hub for the GETM4 project. Designed to empower <strong>SMEs, Higher Education Institutions, and Students<\/strong>, our platform bridges the gap between research and real-world practice. We provide cutting-edge resources, actionable tools, and expert insights to support <strong>global entrepreneurship<\/strong> and talent management. Whether you are scaling a business, shaping a curriculum, or building a career, access the knowledge you need to thrive in a globally connected economy.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons alignwide is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-66a772f3 wp-block-buttons-is-layout-flex\" style=\"padding-top:0;padding-bottom:0\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link has-background wp-element-button\" href=\"https:\/\/ascnet.ie\/3wayswitch\/smes\/\" style=\"background-color:#8f13b0\">SMEs<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background wp-element-button\" href=\"https:\/\/ascnet.ie\/3wayswitch\/institutions\/\" style=\"background-color:#4086de\">Institutions<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background wp-element-button\" href=\"https:\/\/ascnet.ie\/3wayswitch\/students\/\" style=\"background-color:#0fe4b9\">Students<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-4bcd4eb6 wp-block-group-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-group has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-12dd3699 wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">From Classroom to Career: The Global Edge<\/h2>\n\n\n\n<p>For <strong>Higher Education Institutions and Students<\/strong>, <strong>3wayswitch<\/strong> serves as a catalyst for academic and career excellence. We equip educators with innovative frameworks to shape future-ready curricula and foster entrepreneurial talent. Simultaneously, we empower students with the critical skills and global insights needed to navigate a complex economy. Explore our comprehensive resources to bridge the gap between classroom theory and real-world impact, ensuring the next generation is ready to lead.<\/p>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"531\" height=\"486\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/homepage_image.png\" alt=\"\" class=\"wp-image-99\" srcset=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/homepage_image.png 531w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/homepage_image-300x275.png 300w\" sizes=\"auto, (max-width: 531px) 100vw, 531px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-base-background-color has-background is-content-justification-space-between is-nowrap is-layout-flex wp-container-core-group-is-layout-147f4906 wp-block-group-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--50);padding-right:0;padding-bottom:var(--wp--preset--spacing--50);padding-left:0\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"177\" height=\"443\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/home_card_bg_left.png\" alt=\"\" class=\"wp-image-96\" srcset=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/home_card_bg_left.png 177w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/home_card_bg_left-120x300.png 120w\" sizes=\"auto, (max-width: 177px) 100vw, 177px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center\">We&#8217;re backed by top leading global universities<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"312\" height=\"312\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/chonnam_university.gif\" alt=\"\" class=\"wp-image-114\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"299\" height=\"204\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/dublin_city_university.png\" alt=\"\" class=\"wp-image-90\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"283\" height=\"178\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/technological_university_dublin.png\" alt=\"\" class=\"wp-image-108\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/kyungpook_university.png\" alt=\"\" class=\"wp-image-101\" srcset=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/kyungpook_university.png 300w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/kyungpook_university-150x150.png 150w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure class=\"wp-block-image size-large\" style=\"margin-top:0;margin-right:0;margin-bottom:0;margin-left:0\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"311\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/northumbria_university-1024x311.png\" alt=\"\" class=\"wp-image-103\" srcset=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/northumbria_university-1024x311.png 1024w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/northumbria_university-300x91.png 300w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/northumbria_university-768x233.png 768w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/northumbria_university-1536x466.png 1536w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/northumbria_university-2048x621.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"480\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/universa_v_ljubljana.gif\" alt=\"\" class=\"wp-image-67\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"939\" height=\"1024\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/universitas_varsoviensis-939x1024.png\" alt=\"\" class=\"wp-image-111\" srcset=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/universitas_varsoviensis-939x1024.png 939w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/universitas_varsoviensis-275x300.png 275w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/universitas_varsoviensis-768x837.png 768w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/universitas_varsoviensis.png 1200w\" sizes=\"auto, (max-width: 939px) 100vw, 939px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"535\" height=\"135\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/warsaw_university_of_technology.png\" alt=\"\" class=\"wp-image-113\" srcset=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/warsaw_university_of_technology.png 535w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/warsaw_university_of_technology-300x76.png 300w\" sizes=\"auto, (max-width: 535px) 100vw, 535px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<figure class=\"wp-block-image size-full\" style=\"margin-top:0;margin-right:0;margin-bottom:0;margin-left:0\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2026\/01\/UAI-150x150-2.png\" alt=\"\" class=\"wp-image-1041\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2026\/01\/UN-150x150-3.png\" alt=\"\" class=\"wp-image-1042\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2026\/01\/KU-150x150-1.png\" alt=\"\" class=\"wp-image-1043\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2026\/01\/TLU-150x150-1.png\" alt=\"\" class=\"wp-image-1044\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2026\/01\/CMU-150x150-1.png\" alt=\"\" class=\"wp-image-1045\"\/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">We&#8217;re backed by our industry partners<\/h2>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure class=\"wp-block-image size-full\" style=\"margin-top:0;margin-right:0;margin-bottom:0;margin-left:0\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2026\/01\/SEE-150x150-1.png\" alt=\"\" class=\"wp-image-1046\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2026\/01\/Med-150x150-1.png\" alt=\"\" class=\"wp-image-1047\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2026\/01\/MHRA-1-150x150-1.png\" alt=\"\" class=\"wp-image-1048\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2026\/01\/Eko-150x150-1.png\" alt=\"\" class=\"wp-image-1049\"\/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"177\" height=\"443\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/home_card_bg_right.png\" alt=\"\" class=\"wp-image-97\" srcset=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/home_card_bg_right.png 177w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/home_card_bg_right-120x300.png 120w\" sizes=\"auto, (max-width: 177px) 100vw, 177px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-background is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-33255cb5 wp-block-group-is-layout-flex\" style=\"background-color:#f3f3f3;margin-top:0;margin-bottom:0;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">Bridging the Gap: Research-Backed Tools for SME Growth<\/h2>\n\n\n\n<p>For SMEs navigating global disruption, <strong>3wayswitch<\/strong> delivers a vital toolkit for sustainable growth. We provide actionable resources on talent management, from innovative recruitment to retention strategies. Access practical guides on lean operations, leadership coaching, and ethical frameworks like &#8220;Respectful Translation.&#8221; Our platform bridges the gap between cutting-edge research and business reality, equipping your enterprise with the expert insights needed to scale effectively in a connected global economy.<\/p>\n\n\n\n<div class=\"wp-block-buttons alignwide is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-66a772f3 wp-block-buttons-is-layout-flex\" style=\"padding-top:0;padding-bottom:0\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link has-background wp-element-button\" href=\"https:\/\/ascnet.ie\/3wayswitch\/smes\/\" style=\"background-color:#8f13b0\">SMEs<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background wp-element-button\" href=\"https:\/\/ascnet.ie\/3wayswitch\/institutions\/\" style=\"background-color:#4086de\">Institutions<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background wp-element-button\" href=\"https:\/\/ascnet.ie\/3wayswitch\/students\/\" style=\"background-color:#0fe4b9\">Students<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"474\" height=\"598\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/homecard_graphic.png\" alt=\"\" class=\"wp-image-98\" srcset=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/homecard_graphic.png 474w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/homecard_graphic-238x300.png 238w\" sizes=\"auto, (max-width: 474px) 100vw, 474px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-custom-grey-color has-text-color has-background has-link-color wp-elements-cc37eae9294716933b173273ec9577ff has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"background:linear-gradient(95deg,rgb(143,19,176) 0%,rgb(64,134,222) 54%,rgb(15,228,185) 100%);margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-group alignwide is-content-justification-space-between is-nowrap is-layout-flex wp-container-core-group-is-layout-4e2e7437 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-medium\"><a href=\"https:\/\/ascnet.ie\/3wayswitch\/home\/\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"64\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/footerLogo-300x64.png\" alt=\"\" class=\"wp-image-94\" srcset=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/footerLogo-300x64.png 300w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/footerLogo.png 500w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\"><\/div>\n\n\n<nav class=\"has-text-color has-base-color is-responsive wp-block-navigation is-layout-flex wp-block-navigation-is-layout-flex\" aria-label=\"Menu 2 2\" \n\t\t data-wp-interactive=\"core\/navigation\" data-wp-context='{\"overlayOpenedBy\":{\"click\":false,\"hover\":false,\"focus\":false},\"type\":\"overlay\",\"roleAttribute\":\"\",\"ariaLabel\":\"Menu\"}'><button aria-haspopup=\"dialog\" aria-label=\"Open menu\" class=\"wp-block-navigation__responsive-container-open\" \n\t\t\t\tdata-wp-on--click=\"actions.openMenuOnClick\"\n\t\t\t\tdata-wp-on--keydown=\"actions.handleMenuKeydown\"\n\t\t\t><svg width=\"24\" height=\"24\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M4 7.5h16v1.5H4z\"><\/path><path d=\"M4 15h16v1.5H4z\"><\/path><\/svg><\/button>\n\t\t\t\t<div class=\"wp-block-navigation__responsive-container\"  id=\"modal-3\" \n\t\t\t\tdata-wp-class--has-modal-open=\"state.isMenuOpen\"\n\t\t\t\tdata-wp-class--is-menu-open=\"state.isMenuOpen\"\n\t\t\t\tdata-wp-watch=\"callbacks.initMenu\"\n\t\t\t\tdata-wp-on--keydown=\"actions.handleMenuKeydown\"\n\t\t\t\tdata-wp-on--focusout=\"actions.handleMenuFocusout\"\n\t\t\t\ttabindex=\"-1\"\n\t\t\t>\n\t\t\t\t\t<div class=\"wp-block-navigation__responsive-close\" tabindex=\"-1\">\n\t\t\t\t\t\t<div class=\"wp-block-navigation__responsive-dialog\" \n\t\t\t\tdata-wp-bind--aria-modal=\"state.ariaModal\"\n\t\t\t\tdata-wp-bind--aria-label=\"state.ariaLabel\"\n\t\t\t\tdata-wp-bind--role=\"state.roleAttribute\"\n\t\t\t>\n\t\t\t\t\t\t\t<button aria-label=\"Close menu\" class=\"wp-block-navigation__responsive-container-close\" \n\t\t\t\tdata-wp-on--click=\"actions.closeMenuOnClick\"\n\t\t\t><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"24\" height=\"24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"m13.06 12 6.47-6.47-1.06-1.06L12 10.94 5.53 4.47 4.47 5.53 10.94 12l-6.47 6.47 1.06 1.06L12 13.06l6.47 6.47 1.06-1.06L13.06 12Z\"><\/path><\/svg><\/button>\n\t\t\t\t\t\t\t<div class=\"wp-block-navigation__responsive-container-content\" \n\t\t\t\tdata-wp-watch=\"callbacks.focusFirstElement\"\n\t\t\t id=\"modal-3-content\">\n\t\t\t\t\t\t\t\t<ul class=\"wp-block-navigation__container has-text-color has-base-color is-responsive wp-block-navigation\"><li class=\" wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/ascnet.ie\/3wayswitch\/smes\/\"><span class=\"wp-block-navigation-item__label\">SMEs<\/span><\/a><\/li><li class=\" wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/ascnet.ie\/3wayswitch\/institution\/\"><span class=\"wp-block-navigation-item__label\">Institutions<\/span><\/a><\/li><li class=\" wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/ascnet.ie\/3wayswitch\/students\/\"><span class=\"wp-block-navigation-item__label\">Students<\/span><\/a><\/li><\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/nav><\/div>\n\n\n\n<hr class=\"wp-block-separator alignwide has-alpha-channel-opacity\"\/>\n\n\n\n<div class=\"wp-block-group alignwide is-layout-flow wp-block-group-is-layout-flow\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:0;padding-right:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-group is-layout-grid wp-container-core-group-is-layout-478b6e6b wp-block-group-is-layout-grid\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"302\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/UKRI-1024x302-1.png\" alt=\"\" class=\"wp-image-1052\" srcset=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/UKRI-1024x302-1.png 1024w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/UKRI-1024x302-1-300x88.png 300w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/UKRI-1024x302-1-768x227.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"320\" height=\"125\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/ministerstwo-logo-en.png\" alt=\"\" class=\"wp-image-1053\" style=\"width:169px;height:auto\" srcset=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/ministerstwo-logo-en.png 320w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/ministerstwo-logo-en-300x117.png 300w\" sizes=\"auto, (max-width: 320px) 100vw, 320px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1011\" height=\"335\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/NRF.png\" alt=\"\" class=\"wp-image-1054\" srcset=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/NRF.png 1011w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/NRF-300x99.png 300w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/NRF-768x254.png 768w\" sizes=\"auto, (max-width: 1011px) 100vw, 1011px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized wp-container-content-69bc4bdf\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"228\" src=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/EN_FundedbytheEU_RGB_POS-1024x228-1.png\" alt=\"\" class=\"wp-image-1055\" style=\"width:287px;height:auto\" srcset=\"https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/EN_FundedbytheEU_RGB_POS-1024x228-1.png 1024w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/EN_FundedbytheEU_RGB_POS-1024x228-1-300x67.png 300w, https:\/\/ascnet.ie\/3wayswitch\/wp-content\/uploads\/2025\/10\/EN_FundedbytheEU_RGB_POS-1024x228-1-768x171.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<p class=\"has-text-align-center has-base-color has-text-color has-link-color has-small-font-size wp-elements-4c5f192c6f6f90bc82bdf3dea678eece\">3 Way Switch was created as part of the&nbsp;<a href=\"https:\/\/getm4.eu\/\" data-type=\"link\" data-id=\"https:\/\/getm4.eu\/\" target=\"_blank\" rel=\"noreferrer noopener\">Global Entrepreneurial Talent Management (GETM4) Project<\/a><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Empowering Global Entrepreneurship: The Knowledge Hub for SMEs, Institutions, and Students. Welcome to 3wayswitch, the vital dissemination hub for the GETM4 project. Designed to empower SMEs, Higher Education Institutions, and Students, our platform bridges the gap between research and real-world practice. We provide cutting-edge resources, actionable tools, and expert insights to support global entrepreneurship and [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-no-title","meta":{"footnotes":""},"class_list":["post-153","page","type-page","status-publish","hentry"],"aioseo_notices":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/ascnet.ie\/3wayswitch\/wp-json\/wp\/v2\/pages\/153","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ascnet.ie\/3wayswitch\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ascnet.ie\/3wayswitch\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ascnet.ie\/3wayswitch\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/ascnet.ie\/3wayswitch\/wp-json\/wp\/v2\/comments?post=153"}],"version-history":[{"count":22,"href":"https:\/\/ascnet.ie\/3wayswitch\/wp-json\/wp\/v2\/pages\/153\/revisions"}],"predecessor-version":[{"id":1073,"href":"https:\/\/ascnet.ie\/3wayswitch\/wp-json\/wp\/v2\/pages\/153\/revisions\/1073"}],"wp:attachment":[{"href":"https:\/\/ascnet.ie\/3wayswitch\/wp-json\/wp\/v2\/media?parent=153"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}